Skills Directory

AEO / GEO Optimization

How to write so AI search engines (ChatGPT, Perplexity, Claude, Gemini) cite your page — not just Google.

AEO / GEO content

AEO Content Planning Methodology

How to plan a content calendar optimized for AI search citation — pillar strategy, content type mix, publishing cadence, and distribution.

AEO / GEO content

MCP Server Research & Documentation

How to research, verify, and write comprehensive documentation pages for MCP servers. Covers finding the real source, extracting tools/capabilities, and writing setup guides from verified information only.

Content content

Programmatic SEO Pages

How to spin up programmatic landing pages that actually rank — page templates, internal linking, and the "is this a real page?" bar.

SEO content

3-step-cold-sequence

This skill should be used when the user asks to "build a 3-step cold sequence", "design a 3-email outbound cadence", "write a 3-touch cold email sequence", "create a 3-email sequence", "build a short cold outbound sequence", "design a minimal cold cadence", "write a 3-step sales sequence", "set up a 3-email outreach sequence", "build a simple cold sequence", or any variation of designing a 3-touch email-only cold outbound sequence for B2B SaaS.

Outbound

5-minute-response-playbook

This skill should be used when the user asks to "respond to leads faster", "hit under 5 minute response time", "build a speed to lead process", "design a fast response playbook", "reduce lead response time", "improve speed to lead", "set up instant lead follow-up", "create a fast inbound response system", "respond to demo requests faster", or any variation of designing a system to respond to inbound leads within 5 minutes for B2B SaaS.

Strategy

5-step-cold-sequence

This skill should be used when the user asks to "build a 5-step cold sequence", "design a 5-email outbound cadence", "write a 5-touch cold email sequence", "create a longer cold sequence", "build an extended cold outbound sequence", "design a 5-step sales cadence", "write a 5-email outreach sequence", "set up a 5-step prospecting sequence", "build a multi-email cold sequence", or any variation of designing a 5-touch email-only cold outbound sequence for B2B SaaS.

Outbound

6sense-vs-bombora

This skill should be used when the user asks to "compare 6sense and Bombora", "6sense vs Bombora", "should I use 6sense or Bombora", "which intent data platform 6sense or Bombora", "6sense compared to Bombora", "intent data 6sense vs Bombora", "6sense or Bombora for ABM", "compare intent data platforms", "6sense versus Bombora", or any variation of comparing 6sense and Bombora for intent data in B2B SaaS.

Strategy

a-b-testing-agent-output

This skill should be used when the user asks to "A/B test agent output", "compare AI-generated content", "test AI vs human output", "run a split test on agent emails", "compare agent variants", "test different prompts in production", "A/B test AI-written cold emails", "compare AI model outputs", "split test LLM-generated content", or any variation of A/B testing AI agent-generated content against other variants for B2B SaaS GTM.

AI Agents

abm-1-to-1-playbook

This skill should be used when the user asks to "run 1-to-1 ABM", "build a 1:1 ABM play", "design a named-account campaign", "run account-based marketing for a single account", "plan a 1-to-1 ABM motion", "build a bespoke ABM play", "create a custom ABM campaign for one account", "target a specific enterprise account", or any variation of designing and executing a 1-to-1 account-based marketing program for B2B SaaS.

ABM

abm-1-to-few-playbook

This skill should be used when the user asks to "run 1-to-few ABM", "build a 1:few ABM play", "design a cluster ABM campaign", "run ABM for a segment of accounts", "plan a small-batch ABM motion", "target a group of similar accounts", "build an ABM play for 10-50 accounts", "create a segment-based ABM campaign", or any variation of designing and executing a 1-to-few account-based marketing program for B2B SaaS.

ABM

abm-1-to-many-playbook

This skill should be used when the user asks to "run 1-to-many ABM", "build a 1:many ABM play", "design a scaled ABM campaign", "run ABM at scale for a large segment", "plan a broad ABM motion", "build a programmatic ABM play", "create a 1-to-many ABM campaign", "run scaled account-based marketing", "design ABM for 100+ accounts", or any variation of designing and executing a 1-to-many account-based marketing program for B2B SaaS.

ABM

abm-account-selection

This skill should be used when the user asks to "select ABM accounts", "pick target accounts", "build an ABM target list", "choose accounts for ABM", "design an ABM account selection process", "score accounts for ABM", "prioritize accounts for account-based marketing", "build a named account list", or any variation of selecting and prioritizing target accounts for a B2B SaaS ABM program.

ABM

abm-multichannel-orchestration

This skill should be used when the user asks to "orchestrate ABM across channels", "design a multichannel ABM campaign", "coordinate ABM touches", "plan ABM channel mix", "build a surround-sound ABM play", "run ABM across email LinkedIn and ads", "design ABM touchpoints across channels", "sync ABM channels", or any variation of coordinating account-based marketing across multiple channels for B2B SaaS.

ABM

abm-with-paid-ads

This skill should be used when the user asks to "pair ABM with paid ads", "run ABM retargeting", "use LinkedIn Ads for ABM", "design paid ads for ABM accounts", "run paid media alongside ABM", "use ads as ABM air cover", "target ABM accounts with ads", "combine ABM and paid social", "build an ABM ads strategy", or any variation of using paid advertising to support account-based marketing campaigns for B2B SaaS.

ABM

account-research-deep-dive

This skill should be used when the user asks to "research an account", "do a deep dive on a company", "build an account dossier", "prep for an ABM campaign", "research a target account", "analyze a prospect company", "do account intelligence", "build an account brief", "prep account research for outbound", or any variation of conducting deep research on a specific B2B account for sales or ABM purposes.

Research

aeo-citation-earning

This skill should be used when the user asks to "get cited by ChatGPT", "earn AI search citations", "get mentioned by Perplexity", "how to get cited in AI answers", "increase AI search visibility", "earn citations from AI engines", "get my brand mentioned by AI", "improve AI search citations", or any variation of earning, increasing, or optimizing citations and mentions from AI answer engines like ChatGPT, Perplexity, Claude, and Gemini.

AEO / GEO

aeo-content-audit

This skill should be used when the user asks to "audit content for AI search", "check if pages rank in ChatGPT", "run an AEO audit", "evaluate content for AI engines", "audit pages for Perplexity", "check AI search readiness", "assess content for answer engines", "review pages for AI citations", or any variation of auditing existing website content for answer engine optimization readiness.

AEO / GEO

aeo-content-patterns

This skill should be used when the user asks to "write content for AI search", "write for AI extraction", "format content for ChatGPT", "structure sentences for AI engines", "write extractable content", "optimize writing for AI search", "content patterns for AEO", "write for Perplexity", or any variation of writing, formatting, or structuring content at the sentence and paragraph level for extraction by AI answer engines.

AEO / GEO

aeo-entity-optimization

This skill should be used when the user asks to "build entity authority for AI search", "optimize brand entity for AI engines", "improve entity recognition in ChatGPT", "build brand presence in AI models", "entity SEO for AI", "entity optimization for AEO", "how to get AI to recognize my brand", "build brand identity for AI search", or any variation of building, optimizing, or strengthening brand entity recognition and authority in AI search engines and language models.

AEO / GEO

aeo-faq-optimization

This skill should be used when the user asks to "optimize FAQs for AI search", "write FAQ content for AEO", "structure FAQs for ChatGPT", "build FAQ pages that rank in AI", "optimize FAQ schema for AI engines", "create FAQ content for Perplexity", "design FAQ sections for AI extraction", "write questions and answers for AI search", or any variation of structuring, writing, or optimizing FAQ content for answer engine optimization.

AEO / GEO

aeo-for-saas

This skill should be used when the user asks to "optimize for AI search", "rank in ChatGPT", "get cited by Perplexity", "do AEO for my SaaS", "optimize content for AI engines", "answer engine optimization for SaaS", "show up in AI search results", "get mentioned by AI assistants", or any variation of optimizing B2B SaaS content for AI answer engines like ChatGPT, Perplexity, Claude, and Gemini.

AEO / GEO

aeo-structured-data

This skill should be used when the user asks to "add schema markup for AI search", "implement structured data for AEO", "set up FAQPage schema", "add HowTo schema", "use structured data for AI engines", "implement schema for ChatGPT", "add JSON-LD for AEO", "structured data for answer engines", or any variation of implementing, designing, or optimizing schema markup and structured data for answer engine optimization.

AEO / GEO

agent-evaluation

This skill should be used when the user asks to "evaluate agent output", "measure agent quality", "build an eval for an AI agent", "assess LLM agent performance", "create evaluation criteria for agents", "test agent output quality", "build an agent eval framework", "score agent responses", "measure AI agent accuracy", or any variation of evaluating and measuring the quality of AI agent output for B2B SaaS GTM tasks.

AI Agents

agent-orchestration

This skill should be used when the user asks to "orchestrate multiple agents", "coordinate agents", "design a multi-agent system", "build an agent pipeline", "chain agents together", "hand off between agents", "design agent workflows", "build an agent DAG", "route between agents", or any variation of designing and implementing systems where multiple AI agents work together on GTM tasks for B2B SaaS.

AI Agents

ai-content-at-scale

This skill should be used when the user asks to "produce AI content at scale", "scale content with AI", "mass produce content with AI", "AI content automation", "publish hundreds of pages with AI", "scale content production", "AI-powered content at scale", "automate content creation", or any variation of scaling content production using AI to produce large volumes of content for B2B SaaS.

Content

ai-content-editing

This skill should be used when the user asks to "edit AI-generated content", "quality check AI content", "review AI writing", "fix AI-generated text", "make AI content sound human", "improve AI-written content", "AI content quality control", "humanize AI content", or any variation of editing, reviewing, improving, or quality-controlling content generated by AI tools like ChatGPT, Claude, or other LLMs for B2B SaaS publishing.

Content

ai-content-workflow

This skill should be used when the user asks to "build an AI content workflow", "set up AI content production", "design an AI writing process", "create an AI content pipeline", "AI-assisted content creation", "how to use AI for content production", "AI content process", "integrate AI into content workflow", or any variation of designing, building, or optimizing end-to-end content production workflows that incorporate AI tools for B2B SaaS.

Content

ai-instant-response-inbound

This skill should be used when the user asks to "use AI to respond to inbound leads", "set up AI instant response", "build an AI responder for inbound", "automate inbound lead response with AI", "use AI to qualify inbound leads", "deploy an AI SDR for inbound", "set up AI chat for demo requests", "automate first response with AI", "build an AI-powered inbound flow", or any variation of using AI to instantly respond to, qualify, or engage inbound leads for B2B SaaS.

Strategy

ai-pipeline-forecasting

This skill should be used when the user asks to "use AI for forecasting", "build an AI pipeline forecast", "predict revenue with AI", "use machine learning for forecasting", "AI-powered sales forecast", "LLM-based forecasting", "predict deal outcomes with AI", "AI win probability", "automate sales forecasting with AI", or any variation of using AI or machine learning to forecast pipeline and revenue for B2B SaaS.

Strategy

ai-search-monitoring

This skill should be used when the user asks to "track AI search visibility", "monitor brand mentions in ChatGPT", "measure AEO performance", "track citations in Perplexity", "monitor AI search rankings", "set up AI search tracking", "measure generative search visibility", "track brand in AI engines", or any variation of monitoring, tracking, or measuring brand visibility, citations, and performance across AI search engines.

Strategy

alternatives-page-design

This skill should be used when the user asks to "design an alternatives page", "build a best alternatives page", "create an X alternatives page", "write a competitor alternatives page", "design an alternatives landing page for SEO", "build a top alternatives page", "write a best X alternatives post", "create an alternatives comparison page", or any variation of designing pages that rank for "[competitor] alternatives" search queries in B2B SaaS.

Page Design

apollo-data-quality

This skill should be used when the user asks to "assess Apollo data quality", "how accurate is Apollo data", "Apollo email accuracy", "validate Apollo contacts", "Apollo data reliability", "is Apollo data good", "test Apollo data quality", "Apollo bounce rates", "verify Apollo enrichment data", or any variation of assessing and improving the quality of data from Apollo.io for B2B SaaS outbound.

Tools

apollo-list-building

This skill should be used when the user asks to "build a list in Apollo", "use Apollo for list building", "search for prospects in Apollo", "create an outbound list with Apollo", "find contacts in Apollo", "build a prospecting list in Apollo", "use Apollo filters for outbound", "export leads from Apollo", "set up Apollo for list building", or any variation of using Apollo.io to build prospect lists for B2B SaaS outbound.

Tools

attio-vs-hubspot

This skill should be used when the user asks to "compare Attio and HubSpot", "Attio vs HubSpot", "should I use Attio or HubSpot", "which CRM Attio or HubSpot", "Attio compared to HubSpot", "switch from HubSpot to Attio", "Attio or HubSpot for startups", "CRM comparison Attio HubSpot", "is Attio better than HubSpot", or any variation of comparing Attio and HubSpot CRM for B2B SaaS.

Tools

bant-qualification

This skill should be used when the user asks to "qualify with BANT", "use BANT framework", "design BANT qualification", "qualify leads with BANT", "implement BANT for sales", "set up BANT qualification criteria", "use budget authority need timeline for qualification", "apply BANT to discovery calls", "teach BANT qualification", or any variation of using the BANT qualification framework for B2B SaaS sales.

Qualification

blog-post-structure

This skill should be used when the user asks to "structure a blog post", "write a B2B blog post", "format a blog article", "outline a blog post", "design blog post structure", "blog post template", "how to write a SaaS blog post", "blog post formatting", or any variation of structuring, formatting, or outlining blog posts for B2B SaaS content marketing.

Content

bofu-content-strategy

This skill should be used when the user asks to "plan bottom of funnel content", "create BOFU content", "build decision-stage content", "design bottom-of-funnel strategy", "sales enablement content", "BOFU content plan", "content for closing deals", "content for purchase-ready buyers", or any variation of planning, creating, or strategizing bottom-of-funnel content for B2B SaaS.

Content

bottoms-up-forecast

This skill should be used when the user asks to "build a bottoms-up forecast", "forecast revenue from pipeline", "create a deal-level forecast", "forecast from individual deals", "build a sales forecast from pipeline", "bottom up revenue forecast", "deal-by-deal forecasting", "weighted pipeline forecast", "forecast revenue from opportunity data", or any variation of building a bottoms-up sales forecast from individual deals for B2B SaaS.

Strategy

bounce-rate-reduction

This skill should be used when the user asks to "reduce email bounce rate", "fix high bounce rate", "lower cold email bounces", "improve email deliverability bounce rate", "reduce hard bounces", "email bounce rate too high", "clean email list for bounces", "fix bouncing cold emails", "bounce rate reduction strategy", or any variation of reducing email bounce rates in cold outbound for B2B SaaS.

Deliverability

bulk-email-finding

This skill should be used when the user asks to "find emails in bulk", "bulk email lookup", "find emails for a list", "email finder for outbound lists", "mass email discovery", "find emails at scale", "bulk contact email lookup", "email finding workflow", "find emails for cold outbound list", or any variation of finding email addresses at scale for B2B cold outbound.

Outbound

bulk-personalization-with-ai

This skill should be used when the user asks to "personalize emails with AI", "use AI for cold email personalization", "bulk personalize outbound", "personalize at scale", "use LLMs to personalize cold email", "generate personalized first lines with AI", "automate email personalization", "AI-powered outbound personalization", "use Claude to personalize emails", or any variation of using AI/LLMs to personalize cold outbound email at scale for B2B SaaS.

Qualification

buying-committee-mapping

This skill should be used when the user asks to "map a buying committee", "identify decision makers", "find the buying group", "map stakeholders at an account", "multi-thread an account", "figure out who's involved in the deal", "identify the economic buyer", "map the org chart for a deal", or any variation of identifying and mapping the people involved in a B2B SaaS purchase decision.

Strategy

case-study-interview-questions

This skill should be used when the user asks to "interview for a case study", "case study interview questions", "what to ask in a case study interview", "customer interview for case study", "case study questionnaire", "questions for customer success story", "how to conduct a case study interview", "case study interview template", or any variation of preparing, conducting, or structuring customer interviews for B2B SaaS case studies.

Content

case-study-writing

This skill should be used when the user asks to "write a case study", "create a customer story", "build a case study", "draft a case study", "write a customer success story", "design a case study page", "structure a case study", "write a B2B case study", "create a customer proof point", or any variation of writing, structuring, or designing customer case studies for B2B SaaS.

Content

champion-development

This skill should be used when the user asks to "develop a champion", "build an internal champion", "coach a champion to sell internally", "create a champion in a deal", "arm a champion", "enable internal selling", "develop an internal advocate", "coach the champion", "build champion relationships", or any variation of identifying, developing, and arming internal champions to sell on your behalf in B2B SaaS deals.

Strategy

changelog-and-release-notes

This skill should be used when the user asks to "write a changelog", "write release notes", "design a changelog page", "format release notes", "structure product updates", "write product update announcements", "changelog best practices", "how to write release notes", or any variation of writing, designing, or structuring changelogs and release notes for B2B SaaS products.

Strategy

claude-agent-sdk-basics

This skill should be used when the user asks to "build an agent with the Claude SDK", "use the Claude Agent SDK", "create a Claude agent", "get started with the Anthropic agent SDK", "build an agentic app with Claude", "set up the Claude agent SDK", "write an agent with tool use", "build an agent in Python with Claude", "build an agent in TypeScript with Claude", or any variation of getting started with Anthropic's agent SDKs to build AI agents for B2B SaaS use cases.

AI Agents

clearbit-vs-apollo

This skill should be used when the user asks to "compare Clearbit and Apollo", "Clearbit vs Apollo", "should I use Clearbit or Apollo", "which enrichment tool Clearbit or Apollo", "Clearbit compared to Apollo", "enrichment provider comparison", "Clearbit or Apollo for enrichment", "best data enrichment tool", "switch from Clearbit to Apollo", or any variation of comparing Clearbit and Apollo for data enrichment in B2B SaaS.

Tools

cold-email-openers

This skill should be used when the user asks to "write cold email opening lines", "design cold email openers", "improve my cold email first line", "write a cold email intro", "fix my cold email opening", "write better opening lines for outbound", "create first-line patterns for cold email", "improve the first sentence of my cold email", "write a hook for a cold email", or any variation of writing or improving the first line of a B2B SaaS cold email.

Outbound

cold-email-personalization

This skill should be used when the user asks to "personalize cold emails", "add personalization to outbound", "design personalization tokens", "make cold emails feel personal", "improve cold email personalization", "personalize without being creepy", "design personalization tiers", "build a personalization strategy for outbound", "create personalization templates", or any variation of designing personalization strategies and tokens for B2B SaaS cold outbound email.

Outbound

cold-email-subject-lines

This skill should be used when the user asks to "write cold email subject lines", "improve my subject lines", "fix my open rates", "write subject lines for outbound", "draft subject lines for a cold sequence", "optimize email subject lines", "write Lemlist subject lines", "write Outreach subject lines", or any variation of creating or improving subject lines for B2B cold outbound email.

Outbound

cold-outbound-email-writing

This skill should be used when the user asks to "write cold outbound", "draft a cold email sequence", "write a sales sequence", "write outbound copy", "build a Lemlist sequence", "build an Outreach sequence", "build a Salesloft campaign", "write B2B cold emails", "draft a 3-email sequence", or any variation of writing outbound email copy for a B2B SaaS audience.

Outbound

content-brief-writing

This skill should be used when the user asks to "write a content brief", "create a content brief", "design a content brief template", "brief a writer", "outline a content piece", "create a writing brief", "build a content brief for SEO", "write a brief for a blog post", or any variation of writing, designing, or templating content briefs for B2B SaaS content production.

Content

content-calendar-design

This skill should be used when the user asks to "build a content calendar", "create an editorial calendar", "plan a content schedule", "design a publishing cadence", "set up a content pipeline", "organize content production", "plan what to publish when", "build a content roadmap", or any variation of designing, building, or managing a content calendar or editorial schedule for B2B SaaS content marketing.

Page Design

content-decay-detection

This skill should be used when the user asks to "detect content decay", "find declining content", "identify stale content", "content freshness audit", "which content needs updating", "content decay analysis", "find pages losing traffic", "content refresh priorities", or any variation of detecting, identifying, or analyzing content that is declining in performance, becoming stale, or losing rankings and AI citations.

Content

content-distribution-saas

This skill should be used when the user asks to "distribute content", "promote content", "get traffic to content", "content distribution strategy", "how to promote a blog post", "drive traffic to content", "content amplification", "distribute SaaS content", or any variation of distributing, promoting, or amplifying published content for a B2B SaaS company.

Content

content-gap-analysis

This skill should be used when the user asks to "find content gaps", "content gap analysis", "what are competitors writing about", "find topics competitors rank for", "content opportunity analysis", "competitive content audit", "keyword gap analysis", "find what content we're missing", or any variation of identifying content gaps, competitive content opportunities, or missing topics in a B2B SaaS content strategy.

Content

content-refresh-strategy

This skill should be used when the user asks to "refresh content", "update old content", "content refresh strategy", "update blog posts for SEO", "refresh declining pages", "content update process", "republish old content", "improve existing content", or any variation of refreshing, updating, or improving existing published content for SEO and AEO performance.

Content

content-repurposing

This skill should be used when the user asks to "repurpose content", "reformat content for other channels", "turn a blog post into social posts", "recycle content", "maximize content ROI", "adapt content across formats", "multi-format content strategy", "get more from existing content", or any variation of repurposing, reformatting, or adapting existing content across multiple formats and channels for B2B SaaS.

Content

content-roi-measurement

This skill should be used when the user asks to "measure content ROI", "calculate content marketing ROI", "track content performance", "content marketing metrics", "prove content ROI", "justify content investment", "content attribution to revenue", "measure content marketing impact", or any variation of measuring, calculating, or proving the return on investment of content marketing for B2B SaaS.

Content

content-scoring-framework

This skill should be used when the user asks to "score content quality", "grade content", "build a content scorecard", "evaluate content performance", "content quality framework", "rate content quality", "content grading system", "assess content quality", or any variation of scoring, grading, evaluating, or building frameworks to assess content quality for B2B SaaS.

Qualification

content-strategy-saas

This skill should be used when the user asks to "build a content strategy", "create a content plan for SaaS", "design a content engine", "plan content marketing for B2B", "build a content program", "create a content roadmap", "set up content operations", "plan what content to publish", or any variation of building or designing a content marketing strategy for a B2B SaaS company.

Content

conversion-rate-by-stage

This skill should be used when the user asks to "benchmark conversion rates by stage", "what's a good MQL to SQL rate", "stage conversion rate benchmarks", "typical SaaS conversion rates", "what should my conversion rates be", "benchmark demo to close rate", "SQL to opportunity conversion", "typical B2B SaaS funnel benchmarks", "conversion rate targets by stage", or any variation of benchmarking stage-to-stage conversion rates for B2B SaaS.

Strategy

crm-attribution-setup

This skill should be used when the user asks to "set up attribution in CRM", "configure CRM attribution", "track lead source in CRM", "CRM attribution setup", "set up marketing attribution", "build attribution reporting in CRM", "design attribution tracking", "implement attribution in HubSpot or Salesforce", "track pipeline attribution in CRM", or any variation of setting up attribution tracking within a CRM for B2B SaaS.

Strategy

crm-data-hygiene

This skill should be used when the user asks to "clean up our CRM", "fix CRM data quality", "audit CRM data", "run a CRM hygiene process", "deduplicate our CRM", "clean our HubSpot data", "clean our Salesforce data", "design a data hygiene process", "standardize CRM data", or any variation of cleaning, maintaining, and improving data quality in a B2B SaaS CRM system.

Strategy

crm-dedup-strategy

This skill should be used when the user asks to "deduplicate CRM records", "remove duplicate contacts", "CRM dedup strategy", "merge duplicate records", "clean up duplicate accounts", "deduplication best practices", "find and merge CRM duplicates", "prevent duplicate records in CRM", "CRM data dedup process", or any variation of deduplicating contacts, companies, or deals in a CRM for B2B SaaS.

Strategy

crm-lifecycle-design

This skill should be used when the user asks to "design lifecycle stages", "set up lifecycle stages in CRM", "define lead stages", "build a lifecycle model", "design contact lifecycle", "create lifecycle stages for B2B", "map the lead-to-customer journey in CRM", "set up lead status vs lifecycle stage", "design the funnel stages in CRM", or any variation of designing lifecycle stage architecture in a B2B SaaS CRM system.

Page Design

decision-maker-mapping

This skill should be used when the user asks to "map decision makers", "identify who makes the buying decision", "map the decision-making process", "find the real decision maker", "understand who decides on purchases", "map organizational decision authority", "identify buying authority", "figure out who signs the contract", "map approval chains for B2B deals", or any variation of mapping decision-making authority and approval chains in B2B SaaS accounts.

Strategy

demo-design-saas

This skill should be used when the user asks to "design a SaaS demo", "build a product demo", "structure a demo call", "improve demo conversion", "create a demo script", "design the demo experience", "build a demo flow", "improve our demo", "structure a 30-minute demo", or any variation of designing, structuring, or improving the product demo for B2B SaaS sales.

Page Design

demo-form-design

This skill should be used when the user asks to "design a demo request form", "build a demo form", "optimize our demo form", "improve demo form conversion", "create a demo booking page", "design a request a demo page", "fix demo form fields", "choose demo form fields", "reduce demo form abandonment", or any variation of designing, optimizing, or improving demo request forms for B2B SaaS.

Page Design

discovery-call-design

This skill should be used when the user asks to "design a discovery call", "structure a discovery call", "build a discovery call framework", "plan a discovery call", "improve discovery calls", "create a discovery call template", "design the first sales call", "structure a qualification call", "build a discovery call playbook", or any variation of designing the structure, questions, and flow of a B2B SaaS discovery call.

Page Design

domain-setup-spf-dkim-dmarc

This skill should be used when the user asks to "set up SPF DKIM DMARC", "configure DNS for cold email", "fix email authentication", "set up email deliverability", "configure sending domain for outbound", "set up DNS records for cold outbound", "fix SPF record", "configure DKIM", "set up DMARC policy", or any variation of configuring DNS authentication records for cold email deliverability in B2B SaaS.

Deliverability

economic-buyer-identification

This skill should be used when the user asks to "identify the economic buyer", "find who controls the budget", "determine who approves the purchase", "identify the EB in a deal", "find the budget holder", "identify who signs the check", "determine purchasing authority", "find the real buyer", "identify the economic decision maker", or any variation of identifying the person with budget authority in a B2B SaaS deal.

Strategy

email-finder-comparison

This skill should be used when the user asks to "find email addresses", "compare email finder tools", "pick an email finder", "choose an email lookup tool", "find prospect emails", "which email finder should I use", "compare Apollo vs Hunter vs Lusha", "best tool for finding emails", "evaluate email finding tools", or any variation of selecting, comparing, or using tools that find professional email addresses for B2B SaaS outbound.

Outbound

email-verification-best-practices

This skill should be used when the user asks to "verify emails before sending", "clean an email list", "reduce bounce rate", "validate email addresses", "check if emails are valid", "set up email verification", "compare email verification tools", "verify a cold outbound list", "prevent bounces on cold email", or any variation of verifying, validating, or cleaning email addresses before sending B2B outbound.

Outbound

email-warmup-strategy

This skill should be used when the user asks to "warm up an email domain", "set up email warmup", "warm up a sending inbox", "design an email warmup plan", "warm up a new domain for cold email", "prepare a domain for outbound", "how long to warm up an email", "warm up strategy for cold outbound", "set up domain warmup before sending", or any variation of warming up new or existing email domains and inboxes for B2B SaaS cold outbound.

Outbound

enrichment-stack-design

This skill should be used when the user asks to "design an enrichment stack", "build a data enrichment workflow", "choose enrichment vendors", "set up multi-provider enrichment", "design a data waterfall", "build an enrichment pipeline", "enrichment tool stack", "multi-vendor data enrichment", "stack enrichment providers", or any variation of designing a multi-vendor data enrichment stack for B2B SaaS.

Page Design

event-followup-sequence

This skill should be used when the user asks to "write event follow-up emails", "create a post-event sequence", "follow up after a conference", "build a post-webinar sequence", "write follow-up for event leads", "design a post-conference cadence", "create an event follow-up campaign", "write post-event outreach", "follow up with event attendees", or any variation of designing follow-up email sequences after B2B SaaS events, conferences, webinars, or field events.

Outbound

expansion-pipeline-from-existing-customers

This skill should be used when the user asks to "build expansion pipeline", "grow revenue from existing customers", "create upsell pipeline", "design a cross-sell motion", "expand accounts", "increase NRR", "build an expansion playbook", "design seat expansion strategy", "identify upsell opportunities in existing accounts", or any variation of building pipeline and revenue from existing B2B SaaS customers through upsell, cross-sell, and seat expansion.

Strategy

first-party-intent-signals

This skill should be used when the user asks to "capture first-party intent", "track website intent signals", "identify buyer intent on our site", "set up first-party intent data", "track high-intent website behavior", "build first-party intent scoring", "website visitor intent tracking", "first-party intent signals", "capture buying intent from website", or any variation of capturing and using first-party intent signals from your own website for B2B SaaS.

Signals

followup-email-writing

This skill should be used when the user asks to "write a follow-up email", "follow up without being annoying", "write a second email in a sequence", "create a follow-up that isn't a bump", "write a follow-up with a new angle", "design follow-up emails for cold outbound", "write follow-up copy that adds value", "stop saying just following up", "write better follow-ups", or any variation of writing follow-up emails that aren't generic bumps for B2B SaaS cold outbound.

Outbound

founder-content-strategy

This skill should be used when the user asks to "build a founder content strategy", "create content as a founder", "founder-led content", "CEO content plan", "executive content strategy", "build founder brand on LinkedIn", "founder thought leadership", "content plan for a startup CEO", or any variation of building, planning, or executing a content strategy led by founders or executives for B2B SaaS.

Content

founder-led-cold-email

This skill should be used when the user asks to "write cold email as a founder", "do founder-led outbound", "write founder cold emails", "build a founder outbound sequence", "design founder-led sales email", "send cold email from the CEO", "write cold outreach as CEO", "do founder-led prospecting", "create a founder-to-founder cold email", or any variation of writing cold outbound email where the sender is the founder or CEO of a B2B SaaS company.

Outbound

funding-round-signals

This skill should be used when the user asks to "use funding rounds as outbound signals", "prospect companies that just raised", "target recently funded companies", "build lists from funding data", "use Crunchbase for outbound", "detect funding signals for prospecting", "outreach after a funding round", "write cold email based on funding", "target post-raise companies", or any variation of using funding announcements as outbound triggers for B2B SaaS prospecting.

Signals

funnel-conversion-analysis

This skill should be used when the user asks to "analyze funnel conversion rates", "audit our sales funnel", "where is the funnel leaking", "diagnose funnel drop-off", "improve funnel conversion", "funnel stage analysis", "conversion funnel audit", "find where leads are dropping off", "optimize the sales funnel", or any variation of analyzing and improving stage-by-stage conversion rates in a B2B SaaS sales funnel.

Strategy

geo-brand-authority

This skill should be used when the user asks to "build brand authority for AI", "increase brand authority in generative search", "improve brand presence in AI engines", "build authority for GEO", "strengthen brand signals for AI", "improve brand recognition in ChatGPT", "build authority for generative engines", "establish brand authority for AI search", or any variation of building, strengthening, or optimizing brand authority specifically for generative engine optimization and AI search visibility.

AEO / GEO

geo-competitive-analysis

This skill should be used when the user asks to "analyze competitor AI search visibility", "competitive analysis for GEO", "see who ranks in AI search", "compare AI citations with competitors", "AI search competitive audit", "who does AI recommend over us", "competitive intelligence for generative search", "benchmark against competitors in AI", or any variation of analyzing, benchmarking, or auditing competitor visibility, citations, and brand presence in AI search engines.

AEO / GEO

geo-content-strategy

This skill should be used when the user asks to "plan content for generative search", "content strategy for GEO", "what content to create for AI search", "content plan for AI visibility", "content roadmap for generative engines", "what pages to build for GEO", "content priorities for AI search", "plan content for AI engines", or any variation of planning, prioritizing, or strategizing content specifically for generative engine optimization and AI search visibility.

AEO / GEO

geo-for-saas

This skill should be used when the user asks to "do GEO for SaaS", "optimize for generative search", "generative engine optimization for B2B", "GEO strategy for SaaS", "rank in generative AI results", "optimize for AI-generated answers", "GEO playbook", "generative search optimization", or any variation of building or executing a generative engine optimization strategy for a B2B SaaS company.

AEO / GEO

geo-source-mentions

This skill should be used when the user asks to "earn third-party mentions for AI", "get mentioned on other sites for GEO", "build third-party mentions for AI search", "co-mentions for AI engines", "earn external mentions for generative search", "get brand mentioned in AI training data", "third-party mention strategy", "build web presence for AI", or any variation of earning, building, or optimizing third-party brand mentions across the web to improve generative engine optimization and AI search visibility.

AEO / GEO

glossary-page-design

This skill should be used when the user asks to "create a glossary page", "design a glossary for SEO", "build a glossary section", "create a definitions page", "design a SaaS glossary", "build an SEO glossary", "write glossary entries", "create a knowledge base glossary", "design a terminology page", or any variation of creating glossary or definitions pages for B2B SaaS SEO.

Page Design

google-ads-saas

This skill should be used when the user asks to "set up Google Ads for SaaS", "run Google Ads for B2B", "Google Ads strategy for SaaS", "PPC for B2B SaaS", "Google search ads for software", "build a Google Ads campaign for SaaS", "Google Ads for demand gen", "paid search strategy for SaaS", "Google Ads account structure for SaaS", or any variation of running Google Ads for B2B SaaS demand generation.

Strategy

gtm-agent-design

This skill should be used when the user asks to "build a GTM agent", "design a sales agent", "create an outbound agent", "build an AI agent for go-to-market", "design an agent for prospecting", "build an agent for lead scoring", "create an AI SDR", "automate GTM with agents", "design a revenue agent", or any variation of designing AI agents that perform go-to-market tasks for B2B SaaS teams.

AI Agents

hiring-signals-revops

This skill should be used when the user asks to "use RevOps hiring as an outbound signal", "target companies hiring RevOps", "prospect from RevOps job postings", "use job postings for outbound signals", "detect RevOps hiring signals", "find companies hiring their first RevOps", "outreach based on RevOps job posting", "build lists from RevOps job postings", "use hiring data for prospecting", or any variation of using RevOps, Sales Ops, or Marketing Ops job postings as buying signals for B2B SaaS outbound.

Signals

hubspot-data-hygiene

This skill should be used when the user asks to "clean up HubSpot data", "fix HubSpot data quality", "deduplicate HubSpot contacts", "HubSpot data hygiene", "clean HubSpot CRM", "improve HubSpot data quality", "audit HubSpot data", "fix bad data in HubSpot", "HubSpot data cleanup process", or any variation of cleaning, maintaining, and improving data quality in HubSpot CRM for B2B SaaS.

Tools

hubspot-data-model

This skill should be used when the user asks to "set up the HubSpot data model", "design HubSpot objects", "structure data in HubSpot", "model contacts companies and deals in HubSpot", "set up HubSpot for B2B SaaS", "design HubSpot associations", "plan HubSpot CRM architecture", "set up objects and associations in HubSpot", "model our CRM data in HubSpot", or any variation of designing the data model, object architecture, and associations in HubSpot CRM for B2B SaaS.

Tools

hubspot-deal-stages

This skill should be used when the user asks to "set up deal stages in HubSpot", "design a HubSpot pipeline", "configure deal stages", "customize HubSpot deal pipeline", "create deal stages in HubSpot", "design a sales pipeline in HubSpot", "optimize HubSpot deal stages", "HubSpot pipeline setup", "how many deal stages in HubSpot", or any variation of designing and configuring deal stages in HubSpot CRM for B2B SaaS.

Tools

hubspot-lifecycle-stages

This skill should be used when the user asks to "set up lifecycle stages in HubSpot", "configure HubSpot lifecycle stages", "customize lifecycle stages in HubSpot", "design lead stages in HubSpot", "map the funnel in HubSpot", "set up MQL SQL stages in HubSpot", "fix lifecycle stages in HubSpot", "configure lead status in HubSpot", "design the lead-to-customer journey in HubSpot", or any variation of configuring lifecycle stage architecture specifically in HubSpot CRM for B2B SaaS.

Tools

hubspot-properties-design

This skill should be used when the user asks to "design HubSpot properties", "create custom properties in HubSpot", "organize HubSpot fields", "HubSpot property best practices", "design HubSpot contact properties", "structure HubSpot data fields", "HubSpot property naming conventions", "clean up HubSpot properties", "create custom fields in HubSpot", or any variation of designing and organizing custom properties in HubSpot CRM for B2B SaaS.

Page Design

hubspot-reports-dashboards

This skill should be used when the user asks to "build HubSpot reports", "design a HubSpot dashboard", "create reports in HubSpot", "set up HubSpot reporting", "HubSpot dashboard best practices", "build a sales dashboard in HubSpot", "create a pipeline report in HubSpot", "HubSpot custom reports", "design a marketing dashboard in HubSpot", or any variation of building reports and dashboards in HubSpot for B2B SaaS.

Tools

hubspot-sequences-setup

This skill should be used when the user asks to "set up sequences in HubSpot", "build HubSpot sequences", "create a sequence in HubSpot", "configure HubSpot sequences for outbound", "use HubSpot sequences for cold email", "set up email sequences in HubSpot", "design outbound sequences in HubSpot", "configure HubSpot for sales outreach", "build a cold email sequence in HubSpot", or any variation of setting up and using HubSpot Sequences for B2B SaaS outbound.

Outbound

hubspot-workflows-design

This skill should be used when the user asks to "design HubSpot workflows", "build workflows in HubSpot", "automate in HubSpot", "set up HubSpot automation", "create a workflow in HubSpot", "design lead routing in HubSpot", "build a nurture workflow in HubSpot", "automate lifecycle stages in HubSpot", "fix HubSpot workflows", or any variation of designing, building, or troubleshooting workflow automation in HubSpot for B2B SaaS.

Page Design

human-in-the-loop-review

This skill should be used when the user asks to "design human review for AI output", "set up human-in-the-loop", "build a review process for agent output", "create a QA process for AI-generated content", "design human oversight for agents", "set up approval gates for AI", "build a review workflow for AI emails", "design human QA for agent output", "create a human review cadence for AI", or any variation of designing human review and approval processes for AI agent output in B2B SaaS GTM.

Strategy

hunter-io-best-practices

This skill should be used when the user asks to "use Hunter.io effectively", "Hunter.io best practices", "find emails with Hunter", "set up Hunter.io", "Hunter.io for outbound", "optimize Hunter.io usage", "Hunter email finder tips", "Hunter.io domain search", "use Hunter.io for cold email", or any variation of using Hunter.io for email finding and verification in B2B outbound.

Strategy

icp-account-modeling

This skill should be used when the user asks to "model ICP accounts", "build an ICP account model", "score account fit", "model accounts against ICP", "build an account scoring model", "rate accounts on ICP fit", "create an account fit model", "quantify account fit", "build a data-driven account model", or any variation of quantitatively scoring and modeling accounts against ICP criteria for B2B SaaS targeting.

Qualification

icp-definition-framework

This skill should be used when the user asks to "define our ICP", "build an ICP", "create an ideal customer profile", "design ICP criteria", "figure out our ideal customer", "define our target customer", "build an ICP framework", "identify our best-fit customer", "create ICP for B2B SaaS", or any variation of defining, building, or refining the ideal customer profile for a B2B SaaS company.

Qualification

icp-list-from-linkedin-sales-nav

This skill should be used when the user asks to "build a list from LinkedIn Sales Navigator", "use Sales Nav for list building", "find prospects on LinkedIn", "build an ICP list from Sales Navigator", "search for prospects in Sales Nav", "create a prospecting list with LinkedIn", "use Sales Navigator filters for outbound", "export leads from Sales Navigator", "build a target list in Sales Nav", or any variation of building ICP-matched prospect lists using LinkedIn Sales Navigator for B2B SaaS outbound.

Qualification

icp-modeling-with-data

This skill should be used when the user asks to "model ICP from data", "use data to define ICP", "analyze closed-won deals for ICP", "build an ICP from CRM data", "use win/loss data for ICP", "score ICP fit from data", "build a predictive ICP model", "analyze customer data for ICP patterns", "quantify ICP from closed-won", or any variation of using closed-won, churn, and CRM data to quantitatively model the ideal customer profile for B2B SaaS.

Qualification

inbound-lead-routing-rules

This skill should be used when the user asks to "set up lead routing", "design lead routing rules", "route inbound leads", "build lead assignment rules", "configure lead distribution", "design inbound routing logic", "set up round-robin for leads", "route leads to the right rep", "fix our lead routing", or any variation of designing rules and logic for routing inbound leads to sales reps in B2B SaaS.

Strategy

inbound-lead-scoring

This skill should be used when the user asks to "build a lead scoring model", "set up lead scoring", "design lead scoring", "score inbound leads", "create a lead scoring framework", "improve lead scoring", "set up MQL scoring", "build a scoring model in HubSpot", "build a scoring model in Salesforce", or any variation of designing, building, or improving lead scoring for inbound demand in B2B SaaS.

Qualification

integration-page-design

This skill should be used when the user asks to "design integration pages", "create integration landing pages", "build an integrations directory", "design partner integration pages", "write integration page content", "create an integrations hub", "design API integration pages", "build integration pages for SEO", "create integration marketplace pages", or any variation of designing integration or connector pages for B2B SaaS.

Page Design

intent-data-vendors-comparison

This skill should be used when the user asks to "compare intent data vendors", "best intent data provider", "which intent data tool to use", "intent data comparison", "evaluate intent data providers", "choose an intent data vendor", "intent data tool comparison", "compare Bombora 6sense G2", "intent data buying guide", or any variation of comparing and choosing intent data vendors for B2B SaaS.

Page Design

internal-linking-saas

This skill should be used when the user asks to "build an internal linking strategy", "improve internal links", "internal linking for SEO", "link between pages on my site", "internal link structure", "connect pages for SEO", "internal linking audit", "fix internal linking", or any variation of building, optimizing, or auditing internal linking strategy for B2B SaaS websites.

Strategy

keyword-cannibalization-fix

This skill should be used when the user asks to "fix keyword cannibalization", "detect cannibalization", "pages competing for same keyword", "fix competing pages", "keyword cannibalization audit", "merge competing pages", "resolve duplicate targeting", "stop pages from competing", or any variation of detecting, diagnosing, or fixing keyword cannibalization where multiple pages on the same site compete for the same search queries.

Strategy

keyword-research-saas

This skill should be used when the user asks to "do keyword research", "find keywords for SaaS", "keyword research for B2B", "find search terms to target", "build a keyword list", "keyword research strategy", "find SEO keywords", "research what people search for", or any variation of conducting, planning, or executing keyword research for B2B SaaS SEO and content strategy.

Research

landing-page-copywriting

This skill should be used when the user asks to "write landing page copy", "design landing page content", "write a SaaS landing page", "landing page copywriting", "homepage copy for SaaS", "write conversion copy", "landing page messaging", "write copy for a feature page", or any variation of writing, designing, or optimizing copywriting for B2B SaaS landing pages, homepages, and feature pages.

Page Design

leadership-change-signals

This skill should be used when the user asks to "use leadership changes as outbound signals", "target companies with new executives", "prospect new VP hires", "use executive job changes for outbound", "detect new leadership hires", "outreach after a VP hire", "target new CROs and VPs of Sales", "use job changes as buying signals", "prospect companies with new C-level hires", or any variation of using new executive and leadership hires as outbound triggers for B2B SaaS prospecting.

Signals

lemlist-sequence-setup

This skill should be used when the user asks to "set up sequences in Lemlist", "build a Lemlist campaign", "create a sequence in Lemlist", "configure Lemlist for cold outbound", "use Lemlist for cold email", "set up Lemlist for outbound", "design a campaign in Lemlist", "configure Lemlist sending", "build an email sequence in Lemlist", or any variation of setting up and using Lemlist for B2B SaaS cold outbound sequences.

Outbound

link-building-saas

This skill should be used when the user asks to "build backlinks for SaaS", "link building strategy", "get backlinks for B2B", "earn backlinks", "link building for startups", "SEO link building", "backlink strategy for SaaS", "how to get links", or any variation of building, earning, or strategizing backlink acquisition for B2B SaaS SEO.

Strategy

linkedin-account-research

This skill should be used when the user asks to "research accounts on LinkedIn", "use LinkedIn for account research", "research a company on LinkedIn", "do LinkedIn research for ABM", "mine LinkedIn for account data", "research a prospect company on LinkedIn", "use LinkedIn for account intelligence", "do account research using LinkedIn Sales Navigator", "research a target account on LinkedIn", or any variation of using LinkedIn to research target accounts for B2B SaaS sales and ABM.

Social

linkedin-ads-saas

This skill should be used when the user asks to "run LinkedIn Ads for SaaS", "set up LinkedIn Ads", "build a LinkedIn Ads campaign", "design LinkedIn Ads for B2B", "plan LinkedIn ad spend", "create LinkedIn Ads for demand gen", "optimize LinkedIn Ads", "target on LinkedIn Ads", "run LinkedIn paid campaigns for SaaS", or any variation of planning, building, and optimizing LinkedIn advertising for B2B SaaS companies.

Social

linkedin-cold-outbound

This skill should be used when the user asks to "do cold outreach on LinkedIn", "prospect on LinkedIn", "write LinkedIn connection requests", "design a LinkedIn outbound strategy", "build a LinkedIn prospecting cadence", "send cold DMs on LinkedIn", "do LinkedIn sales outreach", "write LinkedIn messages for prospecting", "use LinkedIn for cold outbound", or any variation of using LinkedIn as a cold outbound channel for B2B SaaS prospecting.

Outbound

linkedin-content-saas

This skill should be used when the user asks to "create LinkedIn content for SaaS", "build a LinkedIn content strategy", "write LinkedIn posts for B2B", "LinkedIn marketing for SaaS", "grow on LinkedIn for B2B", "LinkedIn content plan", "post on LinkedIn for SaaS marketing", "LinkedIn organic strategy", or any variation of creating, planning, or executing a LinkedIn organic content strategy for B2B SaaS companies.

Content

list-building-cold-outbound

This skill should be used when the user asks to "build a cold outbound list", "create a prospect list", "build a list for outbound", "design a list-building process", "source prospects for cold email", "build a target list for outbound", "create a prospecting list from scratch", "plan list building for outbound campaigns", "set up an end-to-end list build", or any variation of building prospect lists for B2B SaaS cold outbound from scratch.

Outbound

listicle-design-saas

This skill should be used when the user asks to "write a SaaS listicle", "design a best-of list page", "create a top tools list", "write a best X tools article", "design a SaaS list page for SEO", "build a best software list", "write a roundup page", "create a curated tools list", "design a top picks page", or any variation of creating listicle or best-of pages for B2B SaaS SEO.

Page Design

llm-eval-for-cold-email

This skill should be used when the user asks to "evaluate AI-generated cold emails", "score cold email quality with AI", "build an eval for cold email agents", "assess LLM cold email output", "create a cold email quality checker", "evaluate AI outbound email quality", "build a cold email critic agent", "test AI-written sales emails", "measure AI cold email performance", or any variation of evaluating the quality of LLM-generated cold outbound email for B2B SaaS.

Outbound

look-alike-account-selection

This skill should be used when the user asks to "find look-alike accounts", "build a look-alike list", "find companies similar to our best customers", "create a twin account list", "model look-alikes from closed-won", "find accounts that resemble our customers", "build a similar-company list", "identify look-alike prospects", "find more accounts like our best ones", or any variation of finding net-new target accounts that resemble existing successful customers for B2B SaaS.

Strategy

mcp-server-design

This skill should be used when the user asks to "build an MCP server", "design an MCP server", "create an MCP tool server", "expose tools via MCP", "connect Claude to my data", "build a Model Context Protocol server", "set up MCP for my CRM", "make my API available to Claude", "write an MCP server for GTM tools", or any variation of designing and building MCP servers that give AI agents access to GTM data sources and tools for B2B SaaS.

Page Design

meddpicc-qualification

This skill should be used when the user asks to "qualify with MEDDPICC", "use MEDDPICC framework", "implement MEDDPICC", "qualify enterprise deals with MEDDPICC", "design MEDDPICC qualification criteria", "set up MEDDPICC in CRM", "apply MEDDPICC to deal reviews", "teach MEDDPICC", "score deals with MEDDPICC", or any variation of using the MEDDPICC qualification and deal progression framework for B2B SaaS enterprise sales.

Qualification

mofu-content-strategy

This skill should be used when the user asks to "plan middle of funnel content", "create MOFU content", "build consideration content", "design middle-of-funnel strategy", "evaluation stage content", "MOFU content plan", "comparison content strategy", "content for buyers evaluating solutions", or any variation of planning, creating, or strategizing middle-of-funnel content for B2B SaaS.

Content

mql-definition

This skill should be used when the user asks to "define MQL", "what is an MQL", "set MQL criteria", "build an MQL definition", "design MQL qualification criteria", "define marketing qualified lead", "when should a lead become an MQL", "what makes a lead an MQL", "create MQL standards for our team", or any variation of defining, designing, or aligning on MQL criteria for B2B SaaS.

Strategy

mql-nurture-sequence

This skill should be used when the user asks to "build an MQL nurture sequence", "design a nurture campaign", "write nurture emails for MQLs", "create a lead nurture flow", "set up email nurture for leads", "design a drip campaign for MQLs", "write a nurture sequence for B2B SaaS", "build an automated nurture flow", "create an email nurture for inbound leads", or any variation of designing email nurture sequences for marketing-qualified leads in B2B SaaS.

Outbound

multi-agent-handoffs

This skill should be used when the user asks to "design agent handoffs", "hand off between agents", "pass context between agents", "build multi-agent pipelines", "design agent-to-agent communication", "orchestrate agent handoffs", "structure agent pipelines", "pass state between AI agents", "design agent chains", or any variation of designing how AI agents hand off work to each other in B2B SaaS GTM workflows.

AI Agents

multi-threading-strategy

This skill should be used when the user asks to "multi-thread an account", "engage multiple stakeholders", "get wider in a deal", "thread into more contacts", "expand relationships in a deal", "de-risk a single-threaded deal", "reach more people at an account", "build relationships across the buying committee", or any variation of engaging multiple contacts at a B2B SaaS account simultaneously to increase deal velocity and win rate.

Strategy

multichannel-cadence-design

This skill should be used when the user asks to "design a multichannel cadence", "build a cadence across email LinkedIn and phone", "create a multi-touch outbound sequence", "design an outbound cadence with multiple channels", "build a multichannel sales cadence", "coordinate email and LinkedIn outreach", "design an 8-touch sequence", "build an outbound cadence with phone", "create a cross-channel prospecting cadence", or any variation of designing outbound sequences that span email, LinkedIn, phone, and other channels for B2B SaaS.

Outbound

mutual-action-plan

This skill should be used when the user asks to "build a mutual action plan", "create a MAP", "design a close plan", "build a joint evaluation plan", "create a mutual close plan", "design a deal action plan", "set up a mutual success plan", "build a co-created close timeline", "create a joint execution plan", or any variation of designing a mutual action plan to drive deal closure in B2B SaaS enterprise sales.

Strategy

newsletter-design-saas

This skill should be used when the user asks to "design a newsletter", "create a B2B newsletter", "build a SaaS newsletter", "newsletter strategy", "email newsletter design", "plan a company newsletter", "newsletter content plan", "how to write a B2B newsletter", or any variation of designing, building, or optimizing email newsletters for B2B SaaS companies.

Page Design

on-page-seo-saas

This skill should be used when the user asks to "optimize a page for SEO", "do on-page SEO", "optimize meta tags", "improve page SEO", "on-page SEO for SaaS", "optimize title tags and descriptions", "improve page rankings", "SEO audit a page", "optimize a landing page for search", or any variation of on-page SEO optimization for B2B SaaS pages.

SEO

original-research-content

This skill should be used when the user asks to "create original research", "publish a research report", "design a data report", "build a benchmark report", "create a survey-based report", "publish original data", "data-driven content", "create a state-of report", or any variation of creating, designing, or publishing original research, surveys, benchmarks, or data-driven content for B2B SaaS marketing.

Content

outbound-meeting-rate-benchmarks

This skill should be used when the user asks to "benchmark outbound meeting rates", "what's a good meeting booked rate", "outbound meetings per rep benchmarks", "cold email to meeting conversion rate", "how many meetings from cold outbound", "outbound meeting rate targets", "SDR meeting rate benchmarks", "meetings booked from cold email", "outbound conversion to meeting", or any variation of benchmarking and targeting meeting rates from cold outbound for B2B SaaS.

Outbound

outbound-pipeline-per-rep

This skill should be used when the user asks to "set pipeline per rep targets", "benchmark outbound pipeline per SDR", "how much pipeline should an SDR generate", "outbound pipeline targets", "SDR pipeline quota", "pipeline per rep per month", "outbound ACV per SDR", "how much pipeline per outbound rep", "SDR pipeline contribution benchmarks", or any variation of setting and measuring pipeline generation targets for outbound sales reps in B2B SaaS.

Outbound

outbound-reply-rate-benchmarks

This skill should be used when the user asks to "benchmark reply rates", "what's a good reply rate for cold email", "check my outbound metrics", "compare my cold email performance", "outbound reply rate benchmarks", "is my reply rate good", "what reply rate should I target", "cold email performance benchmarks", "measure outbound effectiveness", or any variation of understanding, benchmarking, or diagnosing reply rates for B2B SaaS cold outbound.

Outbound

outreach-cadence-design

This skill should be used when the user asks to "design a cadence in Outreach", "build an Outreach sequence", "set up Outreach.io for outbound", "create a cadence in Outreach", "configure Outreach for cold email", "design sequences in Outreach", "build a multichannel cadence in Outreach", "set up Outreach cadence steps", "optimize Outreach sequences", or any variation of designing and building outbound cadences specifically in Outreach.io for B2B SaaS.

Outbound

personalization-from-linkedin

This skill should be used when the user asks to "personalize from LinkedIn", "mine LinkedIn for personalization", "use LinkedIn data for cold email", "research prospects on LinkedIn for personalization", "extract personalization tokens from LinkedIn", "personalize outbound using LinkedIn profiles", "use LinkedIn posts for email personalization", "find personalization data on LinkedIn", "build personalization from LinkedIn research", or any variation of using LinkedIn profile and activity data to personalize B2B SaaS cold outbound.

Qualification

pillar-page-design

This skill should be used when the user asks to "design a pillar page", "create a pillar page", "build a pillar page for SEO", "what is a pillar page", "pillar page strategy", "comprehensive guide page", "ultimate guide design", "content pillar page", or any variation of designing, building, or structuring pillar pages (comprehensive hub pages) for B2B SaaS SEO and topical authority.

Page Design

pipeline-attribution-multi-touch

This skill should be used when the user asks to "set up multi-touch attribution", "build an attribution model", "design pipeline attribution", "track what's sourcing pipeline", "measure marketing attribution", "implement multi-touch attribution", "figure out what's driving pipeline", "attribute revenue to channels", "build a pipeline attribution report", or any variation of designing and implementing multi-touch attribution for B2B SaaS pipeline and revenue.

Strategy

pipeline-coverage-ratio

This skill should be used when the user asks to "calculate pipeline coverage", "what pipeline coverage ratio do I need", "how much pipeline to hit quota", "pipeline coverage targets", "pipeline to quota ratio", "set pipeline coverage goals", "how much pipeline for our revenue target", "pipeline coverage formula", "pipeline multiplier", or any variation of calculating and setting pipeline coverage ratios for B2B SaaS.

Strategy

pipeline-forecasting

This skill should be used when the user asks to "build a pipeline forecast", "forecast pipeline", "predict revenue", "build a sales forecast", "design a forecasting model", "forecast close rates", "estimate pipeline coverage", "create a revenue forecast", "set up pipeline forecasting", or any variation of predicting future pipeline, revenue, or bookings for a B2B SaaS sales organization.

Strategy

post-demo-followup

This skill should be used when the user asks to "write a post-demo follow-up email", "design a post-demo sequence", "follow up after a demo", "create post-demo email templates", "build a follow-up cadence after demo", "write a demo recap email", "design post-meeting follow-up", "create a post-discovery follow-up", "write demo follow-up emails", or any variation of designing follow-up emails and sequences after a B2B SaaS demo or discovery call.

Strategy

pov-content-writing

This skill should be used when the user asks to "write a POV piece", "create point-of-view content", "write an opinion piece", "thought leadership writing", "write a contrarian take", "write a hot take", "opinionated content writing", "B2B opinion content", or any variation of writing, structuring, or planning point-of-view, opinion, or thought leadership content for B2B SaaS.

Content

pql-definition

This skill should be used when the user asks to "define PQL", "what is a PQL", "set PQL criteria", "build a PQL definition", "design product-qualified lead criteria", "define product-qualified lead", "when should a free user become a PQL", "create PQL standards", "set up PQL scoring from product usage", or any variation of defining, designing, or implementing product-qualified lead criteria for B2B SaaS with a free trial or freemium model.

Strategy

product-launch-content

This skill should be used when the user asks to "plan content for a product launch", "create launch content", "write product launch announcements", "content for a feature release", "launch content strategy", "product launch messaging", "go-to-market launch content", "write launch day content", or any variation of planning, creating, or structuring content for B2B SaaS product launches, feature releases, or major announcements.

Content

programmatic-seo-strategy

This skill should be used when the user asks to "build a programmatic SEO strategy", "design pSEO pages", "create pages at scale", "build programmatic landing pages", "do programmatic SEO", "plan a pSEO program", "generate SEO pages from data", "scale content with templates", "build database-driven SEO pages", or any variation of designing and executing programmatic SEO for B2B SaaS.

SEO

programmatic-seo-templates

This skill should be used when the user asks to "design a pSEO template", "build a programmatic SEO page template", "structure a pSEO page", "create a template for programmatic pages", "design a page layout for pSEO", "build an alternatives page template", "create a comparison page template", "design an integration page template", "structure pages generated from data", or any variation of designing page templates for programmatic SEO in B2B SaaS.

SEO

prompt-design-for-agents

This skill should be used when the user asks to "write a system prompt", "design a prompt for an agent", "improve an agent prompt", "write instructions for an AI agent", "create a system prompt for a GTM agent", "fix my agent's prompt", "tune a prompt", "write a prompt for a research agent", "write a prompt for an email writer agent", or any variation of designing, writing, or improving system prompts for AI agents performing B2B SaaS go-to-market tasks.

AI Agents

pseo-ai-content-enrichment

This skill should be used when the user asks to "enrich pSEO with AI", "use AI for programmatic content", "AI content for pSEO pages", "enrich programmatic pages with AI", "generate pSEO content with AI", "AI-assisted pSEO", "add AI content to programmatic pages", "scale content enrichment with AI", or any variation of using AI to enrich, generate, or improve content for programmatic SEO pages at scale.

SEO

pseo-competitor-analysis

This skill should be used when the user asks to "analyze competitor pSEO", "programmatic SEO competitor analysis", "what pSEO are competitors doing", "reverse-engineer competitor pSEO", "competitor programmatic pages analysis", "audit competitor scaled content", "pSEO competitive intelligence", "find competitor pSEO strategies", or any variation of analyzing, reverse-engineering, or auditing competitor programmatic SEO programs and strategies.

SEO

pseo-data-sources

This skill should be used when the user asks to "find data for programmatic SEO", "choose pSEO data sources", "what data to use for pSEO", "data for programmatic pages", "build a pSEO dataset", "where to get data for pSEO", "programmatic SEO data", "data sources for scaled content", or any variation of selecting, building, or evaluating data sources for programmatic SEO page generation.

SEO

pseo-for-saas

This skill should be used when the user asks to "do programmatic SEO for SaaS", "build pSEO for a B2B SaaS company", "create programmatic pages for SaaS", "plan a pSEO program for my SaaS product", "what pSEO pages should I build for SaaS", "design a pSEO strategy for B2B", "build SEO pages at scale for SaaS", "programmatic SEO playbook for SaaS", or any variation of planning and executing programmatic SEO specifically for B2B SaaS products.

SEO

pseo-indexation-strategy

This skill should be used when the user asks to "get pSEO pages indexed", "index programmatic pages", "pSEO indexation strategy", "Google not indexing my pages", "get scaled content indexed", "indexation for programmatic SEO", "submit programmatic pages to Google", "fix indexation for pSEO", or any variation of getting programmatic SEO pages discovered, crawled, and indexed by search engines.

SEO

pseo-internal-linking

This skill should be used when the user asks to "set up internal linking for pSEO", "link programmatic SEO pages", "internal linking strategy for pSEO", "connect pSEO pages", "build a pSEO link structure", "programmatic SEO site architecture", "link pSEO pages to hub pages", "internal linking at scale", "pSEO page hierarchy linking", or any variation of designing internal linking structures for programmatic SEO pages in B2B SaaS.

SEO

pseo-keyword-matrix

This skill should be used when the user asks to "build a pSEO keyword matrix", "keyword matrix for programmatic SEO", "modifier matrix for pSEO", "generate pSEO keyword combinations", "keyword permutations for programmatic pages", "pSEO keyword strategy", "head term modifier matrix", "scale keywords for pSEO", or any variation of building, designing, or generating keyword matrices, modifier combinations, or keyword permutation strategies for programmatic SEO.

SEO

pseo-page-quality-at-scale

This skill should be used when the user asks to "maintain quality in pSEO", "quality control for programmatic pages", "QA for pSEO", "ensure page quality at scale", "pSEO quality assurance", "review programmatic pages", "quality checks for scaled content", "audit pSEO quality", or any variation of maintaining, ensuring, or auditing content quality across programmatic SEO pages at scale.

SEO

pseo-thin-content-prevention

This skill should be used when the user asks to "prevent thin content in pSEO", "avoid thin pages at scale", "pSEO content quality", "prevent Google thin content penalty", "make pSEO pages thicker", "add depth to programmatic pages", "avoid thin content deindexation", "minimum content for pSEO pages", or any variation of preventing, avoiding, or fixing thin content issues in programmatic SEO at scale.

SEO

pseo-url-structure

This skill should be used when the user asks to "design URLs for pSEO", "URL structure for programmatic pages", "pSEO URL patterns", "URL format for scaled content", "programmatic SEO URL design", "slug format for pSEO", "how to structure URLs for pSEO", "URL architecture for programmatic pages", or any variation of designing, structuring, or optimizing URL patterns for programmatic SEO pages at scale.

SEO

retargeting-saas

This skill should be used when the user asks to "set up retargeting ads", "design a retargeting campaign", "retarget website visitors", "build a retargeting strategy", "retargeting for B2B SaaS", "create remarketing audiences", "retargeting ad strategy", "set up remarketing for SaaS", "retarget demo page visitors", or any variation of designing and running retargeting ad campaigns for B2B SaaS.

Strategy

salesforce-data-model

This skill should be used when the user asks to "set up Salesforce data model", "design Salesforce objects", "structure data in Salesforce", "model leads accounts contacts opportunities in Salesforce", "set up Salesforce for B2B SaaS", "design Salesforce architecture", "plan Salesforce object relationships", "set up custom objects in Salesforce", "model our CRM in Salesforce", or any variation of designing the data model, object architecture, and relationships in Salesforce CRM for B2B SaaS.

Tools

salesforce-lead-conversion

This skill should be used when the user asks to "convert leads in Salesforce", "set up lead conversion", "Salesforce lead to contact conversion", "design lead conversion process", "when to convert leads in Salesforce", "lead conversion mapping Salesforce", "configure lead conversion in SFDC", "lead to account conversion rules", "Salesforce lead conversion best practices", or any variation of designing and configuring lead conversion processes in Salesforce for B2B SaaS.

Tools

salesforce-object-design

This skill should be used when the user asks to "design custom objects in Salesforce", "create custom objects in SFDC", "Salesforce object architecture", "when to use custom objects in Salesforce", "Salesforce data model design", "custom object best practices Salesforce", "design Salesforce schema", "custom object vs custom field Salesforce", "Salesforce object relationships", or any variation of designing custom objects and data architecture in Salesforce for B2B SaaS.

Page Design

salesforce-opportunity-management

This skill should be used when the user asks to "manage opportunities in Salesforce", "design opportunity stages", "Salesforce opportunity best practices", "set up opportunity management", "configure Salesforce opportunities", "Salesforce deal management", "opportunity pipeline in Salesforce", "manage Salesforce pipeline", "Salesforce opportunity fields", or any variation of managing and optimizing opportunity records and pipeline in Salesforce for B2B SaaS.

Tools

schema-markup-strategy

This skill should be used when the user asks to "plan schema markup", "structured data strategy", "which schema to use", "schema markup plan", "implement structured data across the site", "schema strategy for SEO", "structured data for SaaS", "plan site-wide schema", or any variation of planning, designing, or implementing a comprehensive schema markup strategy for SEO and AEO across a B2B SaaS website.

Strategy

sdr-cadence-design

This skill should be used when the user asks to "design an SDR cadence", "build a cadence for SDRs", "set up an SDR outbound process", "create an SDR prospecting workflow", "design a cadence for a BDR team", "build the SDR daily workflow", "structure SDR outreach activities", "design the SDR motion", "plan SDR cadence and activity targets", or any variation of designing the outbound cadence, daily workflow, and activity structure for SDR/BDR teams in B2B SaaS.

Outbound

search-intent-mapping

This skill should be used when the user asks to "map search intent", "classify keyword intent", "understand search intent", "match content to intent", "intent mapping for SEO", "search intent classification", "what type of content for this keyword", "map queries to intent", or any variation of mapping, classifying, or understanding search intent for SEO and content strategy.

Signals

self-reported-attribution

This skill should be used when the user asks to "set up self-reported attribution", "add a how-did-you-hear field", "design a self-reported attribution form", "track where leads come from with surveys", "build a how did you find us question", "implement self-reported attribution in HubSpot", "set up HDYHAU", "design an attribution survey", "add attribution questions to forms", or any variation of implementing self-reported attribution for B2B SaaS.

Strategy

seo-competitive-analysis

This skill should be used when the user asks to "analyze competitor SEO", "SEO competitive analysis", "benchmark SEO against competitors", "competitor keyword analysis", "compare our SEO to competitors", "SEO competitive audit", "what are competitors ranking for", "competitive SEO strategy", or any variation of analyzing, benchmarking, or auditing competitor SEO strategy and performance for B2B SaaS.

SEO

seo-content-brief

This skill should be used when the user asks to "write an SEO brief", "create an SEO content brief", "brief a writer for SEO", "SEO brief template", "content brief for ranking", "write a brief with SEO requirements", "SEO-optimized content brief", "brief for a rankable article", or any variation of writing, creating, or templating content briefs that include SEO requirements for B2B SaaS content production.

SEO

serp-feature-targeting

This skill should be used when the user asks to "target featured snippets", "optimize for People Also Ask", "win SERP features", "get a featured snippet", "optimize for rich results", "target position zero", "win PAA boxes", "SERP feature strategy", or any variation of targeting, optimizing for, or winning SERP features like featured snippets, People Also Ask boxes, and rich results in Google search.

Strategy

site-architecture-seo

This skill should be used when the user asks to "design site architecture for SEO", "URL structure for SEO", "plan site structure", "information architecture for SEO", "organize site for search", "site hierarchy for SEO", "plan URL structure", "website structure for ranking", or any variation of designing, planning, or optimizing website architecture, URL structure, and site hierarchy for SEO performance.

SEO

skill-design-anthropic-format

This skill should be used when the user asks to "create a skill", "write a SKILL.md", "design a skill for Claude", "build a skill in Anthropic format", "write a Claude Code skill", "create a skill file", "format a skill", "structure a skill for Claude", "design a skill with frontmatter", or any variation of designing, writing, or structuring skills in the Anthropic SKILL.md format for Claude Code.

Page Design

skill-frontmatter-best-practices

This skill should be used when the user asks to "write skill frontmatter", "design skill metadata", "write YAML frontmatter for skills", "format skill headers", "structure skill YAML", "write skill descriptions", "create skill trigger phrases", "optimize skill matching", "design skill name and description", or any variation of writing or improving the YAML frontmatter for Anthropic-format SKILL.md files.

Strategy

speed-to-lead-routing

This skill should be used when the user asks to "route leads faster", "set up speed-to-lead routing", "optimize routing for speed", "reduce lead assignment time", "build instant lead routing", "design real-time routing", "route demo requests instantly", "automate lead assignment for speed", "configure sub-5-minute routing", or any variation of designing routing infrastructure specifically optimized for speed-to-lead in B2B SaaS.

Strategy

system-prompt-design

This skill should be used when the user asks to "write a system prompt", "design a system prompt", "improve my system prompt", "structure a system prompt", "build a system prompt for an agent", "optimize my agent prompt", "write instructions for an AI agent", "create agent instructions", "design an LLM system prompt", or any variation of writing or improving system prompts for AI agents in B2B SaaS GTM.

Page Design

technical-seo-audit

This skill should be used when the user asks to "run a technical SEO audit", "audit technical SEO", "check site health for SEO", "technical SEO checklist", "crawl the site for SEO issues", "find technical SEO problems", "site audit for SEO", "diagnose technical SEO issues", or any variation of running, planning, or executing a technical SEO audit for a B2B SaaS website.

SEO

tier-1-account-list-building

This skill should be used when the user asks to "build a Tier 1 account list", "create a named account list", "build a target account list for ABM", "select my top accounts", "pick my named accounts", "build a strategic account list", "identify our best-fit accounts", "curate a Tier 1 list", or any variation of building a short, high-conviction list of named accounts for 1-to-1 or high-touch ABM in B2B SaaS.

Strategy

tofu-content-strategy

This skill should be used when the user asks to "plan top of funnel content", "create TOFU content", "build awareness content", "design top-of-funnel strategy", "what content to create for awareness", "TOFU content plan", "early-stage buyer content", "educational content strategy", or any variation of planning, creating, or strategizing top-of-funnel content for B2B SaaS.

Content

tool-design-for-agents

This skill should be used when the user asks to "design tools for an AI agent", "build agent tools", "create function calling tools", "design tool schemas for LLMs", "build tools for Claude", "design agent capabilities", "write tool definitions", "create agent tool interfaces", "design function schemas for agents", or any variation of designing and building tools that AI agents call in B2B SaaS GTM workflows.

AI Agents

topic-cluster-design

This skill should be used when the user asks to "build topic clusters", "design topic clusters for SEO", "create a pillar and cluster strategy", "topic cluster strategy", "organize content into clusters", "content clustering for SEO", "hub and spoke content", "topical authority strategy", or any variation of designing, building, or organizing topic clusters for SEO and topical authority.

Page Design

use-case-page-design

This skill should be used when the user asks to "design a use case page", "create use case landing pages", "write a use case page for SaaS", "design solution pages", "build industry-specific landing pages", "create persona-specific pages", "design use case pages for SEO", "write solution landing pages", "build use case content", or any variation of designing use case or solution landing pages for B2B SaaS.

Page Design

vs-comparison-page-design

This skill should be used when the user asks to "design a VS page", "build a comparison page", "create an X vs Y page", "write a competitor comparison page", "design a product comparison landing page", "build a versus page for SEO", "create a head-to-head comparison page", "write a side-by-side comparison", "design a VS comparison for SaaS", or any variation of designing pages that rank for "[Product A] vs [Product B]" search queries in B2B SaaS.

Page Design

webinar-content-design

This skill should be used when the user asks to "design a webinar", "plan webinar content", "structure a webinar", "create a webinar deck", "write a webinar script", "design a webinar presentation", "build webinar content", "plan a B2B webinar", or any variation of designing, structuring, or planning webinar content for B2B SaaS marketing.

Page Design

whitepaper-design

This skill should be used when the user asks to "write a whitepaper", "design a whitepaper", "create a B2B whitepaper", "whitepaper template", "structure a whitepaper", "plan a whitepaper", "write a technical whitepaper", "whitepaper for lead gen", or any variation of designing, writing, or structuring whitepapers for B2B SaaS marketing and lead generation.

Page Design

zoominfo-vs-apollo

This skill should be used when the user asks to "compare ZoomInfo and Apollo", "ZoomInfo vs Apollo", "should I use ZoomInfo or Apollo", "which is better ZoomInfo or Apollo", "evaluate ZoomInfo vs Apollo", "pick between ZoomInfo and Apollo for outbound", "compare enrichment providers", "ZoomInfo alternative", "is Apollo good enough vs ZoomInfo", or any variation of comparing ZoomInfo and Apollo for B2B SaaS sales data, enrichment, and prospecting.

Tools

Cold Email Writing

How to write cold outbound emails that get reply rates above 8%.

Outbound outbound

Founder & CEO Outreach

How to write cold email to a founder/CEO at a B2B tech company — peer-to-peer, direct, no vendor speak, no over-promising.

Outbound outbound

Growth Engineer Positioning

The Growth Engineer offer, ICP, voice, and what NOT to claim in cold outbound. Used by every outbound agent.

Outbound outbound

Sales / Growth / RevOps Leader Outreach

How to write cold email to a VP Sales, CRO, Head of Growth, or RevOps lead — workflow-pain angle, peer-to-peer, no fake metrics, no fake URLs.

Outbound outbound

Sequence Cadence Design

When to send, why, and how to vary across email + LinkedIn + call so a sequence feels like a human, not a tool.

Outbound outbound

ICP Qualification Framework

How agents score lead fit (A/B/C/disqualify) consistently across inbound, MQL, outbound, and ABM.

Qualification qualification