Startups Directory

Meesho is an online marketplace and social commerce platform enabling small sellers, homemakers, and entrepreneurs to start businesses without upfront investment. Operating with a zero-commission model across all product categories, Meesho focuses on Tier 2-3 cities and rural India, serving value-conscious customers with unbranded fashion, household goods, and regional products. The platform differentiates through its dual model—social reselling via WhatsApp/Facebook and direct seller-to-customer transactions—while remaining India's only scaled e-commerce platform allowing sellers to register without GST credentials.

Udaan is India's largest B2B e-commerce marketplace connecting manufacturers, wholesalers, traders, and retailers across 900+ cities. The platform serves over 3 million small businesses including kiranas, pharmacies, and retailers with products across FMCG, electronics, pharmaceuticals, and agriculture. It digitizes India's fragmented wholesale trade by eliminating middlemen, enabling direct ordering, price comparison, and access to credit through Udaan Capital's BNPL solutions.

Sunbit is a B2B2C point-of-sale financing platform that embeds fast, transparent installment payment options into merchant checkout workflows, primarily in auto repair and healthcare. Using proprietary AI/ML, the platform approves 90% of applicants in under 30 seconds with just a driver's license, phone, and email. Merchants receive guaranteed upfront payment while Sunbit assumes credit risk, enabling 20-30% higher average order values and improved customer retention.

Merama is a holding company that acquires majority stakes in high-growth, direct-to-consumer e-commerce brands across Latin America and the U.S., while allowing founders to retain ownership and operational control. The company provides acquired brands with working capital, e-commerce expertise, and proprietary technology tools to accelerate growth and expansion. Having evolved from an e-commerce aggregator model, Merama now operates as a more focused holding company managing a curated portfolio of six major brands rather than dozens. The company has raised over $430M in equity and debt financing since its December 2020 founding.

Pattern is an eCommerce growth platform that partners with brands to accelerate sales across 60+ online marketplaces without charging fees or commissions. The company buys inventory upfront, manages pricing, advertising, content, and fulfillment using proprietary AI and software, while brands keep all margin improvements. Pattern has scaled 100+ brands including Panasonic, Black Diamond, and SPANX, with typical first-year revenue growth of 40%.

Spreetail is a wholesale distributor and ecommerce acceleration platform specializing in big-and-bulky products. The company purchases inventory directly from brands and manufacturers, then handles multi-channel marketplace distribution, fulfillment, and logistics across 20+ platforms including Amazon, Walmart, and Target. Unlike traditional 3PLs charging service fees, Spreetail operates on wholesale margin capture, investing upfront in inventory and brand success while providing AI-powered tools for listing optimization, pricing strategy, and advertising incrementality.

Olist is a comprehensive SMB commerce enabler ecosystem serving Latin American small and medium businesses. The platform integrates three core pillars: a marketplace aggregation tool (Olist Store) that lets merchants list on multiple marketplaces through a single interface, a logistics and fulfillment network (Olist Pax), and financial services (Olist Credit and Olist Pay). By consolidating reputation management, inventory control, order fulfillment, and working capital access, Olist addresses the core pain points preventing SMBs from scaling on digital marketplaces.

RenoRun was a construction tech platform that provided fast material delivery (2-hour service) to contractors and renovation professionals across Canada. The company operated an e-commerce platform integrated with a logistics network sourcing from local suppliers and owned warehouses to ensure rapid fulfillment of building materials. RenoRun shut down operations permanently on April 26, 2023, after filing for creditor protection in March 2023.

Cresta is an AI-first enterprise contact center platform that transforms customer conversations into revenue opportunities. The platform combines an AI Agent for automated customer interactions, Agent Assist for real-time guidance to human agents, and Conversation Intelligence for actionable business insights. Built by former Google and OpenAI leaders, Cresta serves Fortune 500 companies like Hilton, Cox Communications, and CarMax to improve customer satisfaction, resolution rates, and operational efficiency.

SOCi is a CoMarketing Cloud platform that automates and scales localized digital marketing for multi-location enterprises. It uses AI-powered agents to manage local search optimization, social media content, and reputation management across hundreds or thousands of locations simultaneously. The platform solves the operational chaos of maintaining consistent, location-specific digital presence across search, social, reviews, and ad networks. SOCi serves nearly 1,000 brands including Ford, Ace Hardware, and Jersey Mike's.

Nfinite is an AI-powered SaaS e-merchandising platform that enables retailers to create, manage, and display unlimited photorealistic product visuals through 3D CGI technology. The platform allows brands to generate product imagery from any angle, distance, or lighting configuration without expensive traditional photoshoots—reducing costs by up to 7x while accelerating time to market. Nfinite serves major retailers like Lowe's, Staples, and Wayfair, driving significant improvements in conversion rates (up to 53% lift) and customer engagement.

Trigo is a computer vision and AI-powered platform that enables grocery retailers to operate fully or partially automated checkout-free stores. Using ceiling-mounted cameras and shelf sensors, the system creates a digital twin of the store to track shopper journeys and automatically detect product selections without facial recognition. The company offers three main solutions: autonomous checkout (EasyOut®), real-time loss prevention, and retail intelligence (StoreOS) for inventory optimization and pricing. Trigo has been deployed by major retailers including Tesco, REWE Group, Aldi Nord, and Netto across Europe.

Swiftly is a vertical SaaS platform and retail media marketplace that unifies first-party shopper data across POS, loyalty, ecommerce, and mobile to enable identity resolution, audience targeting, and closed-loop attribution. The platform serves both grocery retailers and CPG brands, allowing independent and regional grocers to compete with Amazon and Walmart through digital engagement tools, personalized loyalty programs, and high-margin media monetization. Major customers including PepsiCo, Red Bull, and Kraft Heinz use Swiftly to drive in-store sales across 33,000+ locations. Swiftly operates a two-sided marketplace where retailers gain digital surfaces and CPG brands access premium, retailer-owned inventory via a unified campaign engine.