Startups Directory

Commercetools is a cloud-native, API-first headless commerce platform that enables enterprises to build custom e-commerce experiences at scale. Founded in 2006 and processing over $75B in annualized GMV across 600+ brands, it powers digital commerce for major retailers like LEGO, Sephora, BMW, and AT&T. The platform uses microservices architecture to give enterprises real-time flexibility to adapt, scale, and differentiate without legacy platform constraints. Commercetools is credited with pioneering the headless commerce movement and stands as the largest independent enterprise commerce technology company.