Startups Directory

GRIN is an end-to-end creator management platform that helps DTC brands find, engage, and manage relationships with influencers at scale. The platform streamlines influencer outreach, manages creator relationships through a private CRM, automates product seeding, tracks content rights, and provides revenue attribution through direct e-commerce integration with Shopify and Magento. Unlike transactional platforms, GRIN focuses on building authentic, relationship-based partnerships while eliminating traditional rev-share fees. The platform recently launched GIA, an agentic AI system to automate campaign workflows and optimize creator engagement.