Dojo

Dojo helps UK SMBs accept card payments with transparent pricing and faster payouts.
Private Equity $190M total Founded 2019 London, England 1427 employees
Dojo is a fintech company providing card payment solutions, hardware, and business services for small and medium-sized businesses across the UK and Ireland. The company offers the Dojo Go card machine (processing 58% faster than industry average), payment links, online payment options, and integrated tools like booking platforms and business funding. Dojo differentiates itself through transparent pricing, flexible contracts, next-day payouts (including weekends), and 450+ EPOS integrations, targeting merchants frustrated by traditional payment providers' complexity and hidden fees.
Problem solved
Small businesses are locked into inflexible payment contracts with hidden fees, slow payouts, and punishing exit terms from traditional payment providers.
Target customer
Small and medium-sized businesses (SMBs) in the UK and Ireland seeking flexible payment processing with transparent pricing and minimal friction.
Founders
F
Frazer Harper
Co-Founder & COO
Serial entrepreneur with expertise in payments and business operations.
A
Amos Teshuva
Co-Founder & CEO
Serial entrepreneur focused on fintech and payments solutions.
L
Lee Hart
Leadership
Spent over 10 years at Fiserv (formerly First Data) leading the UK acquiring business; recognized the need for simpler, fairer payment solutions.
Funding history
Seed $1.2M January 26, 2015 Led by Playfair Capital · Saatchinvest
Private Equity $190M May 29, 2025 Led by Vitruvian Partners · Unknown
Total raised: $190M
Pricing
Custom pricing based on turnover and card mix; typical merchant rates between 1.0%-1.6% per transaction. No setup fees. Dojo Go machine rental starts at £15/month including technical support. Next-day payouts available 7 days a week. Switch incentives up to £500-£3,000 to cover cancellation fees from previous providers.
Notable customers
140,000+ UK businesses as of 2024; 110,000+ global businesses as of January 2025. Specific customer names not disclosed.
Integrations
450+ EPOS systems, American Express (strategic partnership Q4 2024), JCB (strategic partnership Q1 2025), Zendesk, DocuSign, Google Workspace, AWS, Google Cloud
Tech stack
Zendesk (Documentation) HTTP/3 DocuSign Apple iCloud Mail (Webmail) Google Workspace (Email) Google Cloud CDN (CDN) DoubleClick Floodlight (Advertising) Amazon Web Services (PaaS) Google Cloud (IaaS) DigiCert (SSL/TLS certificate authorities)
Website
Competitors
Square
Broader ecosystem but less focused on UK/Ireland SMB experience and next-day weekend payouts.
SumUp
Simpler product but lacks integrated business tools and EPOS integration depth.
Zettle by PayPal
Strong in Nordic markets but less transparent pricing model and weaker UK SMB focus.
Stripe
Developer-focused and more complex; geared toward online businesses rather than in-person commerce.
Adyen
Enterprise-focused with higher complexity; Dojo targets mid-market and SMB simplicity.
Why this matters: Dojo raised a rare $190M private equity round in May 2025—one of the largest UK fintech raises in recent memory—signaling strong investor confidence in the SMB payments market. The company's focus on transparent pricing, integrated business tools, and weekend payouts directly challenges legacy payment processors' opacity and slow settlement cycles, resonating with UK retailers fed up with hidden fees and inflexible contracts.
Best for: UK and Irish SMBs that need faster card payment processing, transparent pricing, integrated business tools, and reliable customer support without long-term contracts or hidden fees.
Use cases
Quick-service restaurants processing high transaction volume
A café processing 100+ transactions daily can deploy the Dojo Go machine with dual Wi-Fi/4G connectivity and 10-hour battery life. With 58% faster processing and 99.99% uptime, they reduce customer wait times and minimize payment failures during peak hours. Integration with their existing EPOS system means zero disruption to operations.
Hair salons and beauty services with international clientele
Following Dojo's Q1 2025 JCB partnership, a London hair salon now accepts JCB cards from visiting Japanese tourists, expanding customer base. The seamless onboarding and consolidated statements simplify accounting, while next-day payouts (including weekends) improve cash flow for small teams.
Independent retailers switching from legacy providers
A boutique owner locked into a 3-year contract with their current payment provider can switch to Dojo with up to £3,000 in cancellation fee coverage. Transparent 1.2% rates (vs. murky tiered pricing) and a month-to-month flexible contract reduce risk and total cost of ownership.
Event venues using booking and queue management
A concert venue uses Dojo's integrated booking platform and virtual queue tool alongside payment processing, eliminating the need for multiple vendors. Attendees skip lines and pay faster; the venue gets unified transaction data and next-day settlement for working capital.
Alternatives
Square Choose Square if you need broader ecosystem integrations and presence in North America; choose Dojo for transparent UK/Ireland pricing and weekend payouts.
SumUp Choose SumUp for simplest onboarding and lowest cost; choose Dojo for integrated business tools (bookings, funding, intelligence) and EPOS integration depth.
Stripe Choose Stripe for online/developer-first payments; choose Dojo for in-person SMB commerce with hardware, faster payouts, and transparent pricing.
FAQ
What does Dojo do? +
Dojo is a fintech company providing card payment solutions for UK and Irish SMBs. It offers hardware (Dojo Go card machines), payment links, online payments, and integrated business tools (bookings, queues, funding, intelligence) with transparent pricing, flexible contracts, and fast payouts.
How much does Dojo cost? +
Pricing is custom based on turnover and card mix, typically 1.0%-1.6% per transaction with no setup fees. The Dojo Go machine rental starts at £15/month. Switch incentives cover up to £500-£3,000 of existing provider cancellation fees.
What are alternatives to Dojo? +
Square (broader ecosystem but less UK-focused), SumUp (simpler but fewer integrated tools), Stripe (developer-first, online-focused), Zettle by PayPal (Nordic-strong, less transparent), and Adyen (enterprise, more complex).
Who uses Dojo? +
140,000+ UK businesses and 110,000+ global businesses as of early 2025, including restaurants, salons, independent retailers, and event venues. Typical customers are SMBs frustrated with legacy payment provider inflexibility.
How does Dojo compare to Square? +
Dojo focuses on transparent UK/Ireland SMB pricing and next-day payouts (including weekends), while Square is a broader North American-centric ecosystem. Dojo integrates 450+ EPOS systems and includes business tools (bookings, queues, funding); Square excels in breadth of ecosystem and international scale.
Does Dojo process payments on weekends? +
Yes. Dojo offers next-day payouts 7 days a week, including weekends, giving SMBs faster access to funds compared to traditional payment providers.
What payment brands does Dojo accept? +
Dojo accepts major card brands. Recent partnerships with American Express (Q4 2024) and JCB (Q1 2025) expanded acceptance of these cards for UK merchants.
Tags
payments card processing SMB UK fintech hardware transparent pricing next-day payouts EPOS integration payment links